Target Audience Research

We want to aim the video at a teenage/young people market due to the nature of the song and the genre of it as they can relate to the events that happen in it. 16-25 is the is the most commonly targeted of the audiences because most people of this age have access to social messaging sites, watch the most tv and buy the most music; in short they are the most influential of customers.
Because of our lack of Voyeurisms, it is more likely that we will have a more female market; those whom can empathise with the song as well as the artists values.